Registration CVA as a Service – Starter

Thank you for registering your interest for the Starter version of the PIMS Customer Value Analysis (CVA) application. Please click on the register button below to register and gain access to the Starter. Upon validation, you will receive your log-in credentials to access the CVA application. If you have any questions or difficulties submitting the form please get in contact with us via email.

Slide Register here for CVA Starter. Evidence based thinking beats wishful thinking Register

Key features

The “Starter” tier is an enhancement on the “Freemium” as there are multiple worksheets and no restrictions on the number of competitors. However, no aggregations are permitted.

  1. Define your 2 to 10 main competitors/suppliers
  2. Compare relative prices/margins for each competitors/suppliers
  3. Define 15 different key buying factors (e.g. 5 product, 5 service and 5 image attribute)
  4. Weight & score the key buying factors
  5. Weight the price compared to quality the in purchase decision
  6. Generate 2 to unlimited Customer Value Map with no constraints on the number of competitors *
  7. Generate 2 to unlimited Attribute Chart with a limited number of attributes (Us versus 2 competitors for 5 attributes – 2 product, 2 service and 1 image attribute)
  8. Save your results as a pdf report
  9. Single sheet input can now be edited up to a total 4 times across 3 separate logins before becoming locked to read only



$from 250per worksheet
  • 100+ Value Maps
  • 100+ Attribute Analyses